Post by morris50 on Jan 18, 2012 11:12:14 GMT
In today's modern business atmosphere where on-line advertising and marketing is the most cost effective medium with the biggest opportunity for quick growth, you need to ensure you are dealing with a professional company who can replicate your company: image, identity, values and business objectives online successfully. So, what's the difference between custom web design and template designs?
A custom web design will do the following:
1. Accurately captures your business identity.
2. Includes website conversion pathways -- Calls to action to gain results!
3. Properly optimized for search engine optimization -- helps get you found on-line.
4. Geared to generate specific results: Newsletter sign ups, sales.
5. Dynamic and can allow new pages and content to be added.
6. Unique design just for your business needs.
A template website design will generally give you the following:
1. A cheap option.
2. Can be changed to suit your company colours, but not your business.
3. Typically not designed for search engine optimization.
4. Is not geared to achieve your on-line goals: Newsletter sign ups, sales etc.
5. There is a high risk that there are many other businesses out there with the same template.
When you are planning for your next web project, make sure you are dealing with a professional company that has qualifications and a successful track record. Without a custom web design to back up your company’s web project, you are setting yourself up to potentially have serious online losses. Time and time again there are businesses that have had a web design produced by a freelancer or a basement business, which after completing the job they disappear without sticking round to support the customer and project work. Don't cut corners because of cost. Always do your research and shop around to find the best company or professional to deal with.
A custom web design will do the following:
1. Accurately captures your business identity.
2. Includes website conversion pathways -- Calls to action to gain results!
3. Properly optimized for search engine optimization -- helps get you found on-line.
4. Geared to generate specific results: Newsletter sign ups, sales.
5. Dynamic and can allow new pages and content to be added.
6. Unique design just for your business needs.
A template website design will generally give you the following:
1. A cheap option.
2. Can be changed to suit your company colours, but not your business.
3. Typically not designed for search engine optimization.
4. Is not geared to achieve your on-line goals: Newsletter sign ups, sales etc.
5. There is a high risk that there are many other businesses out there with the same template.
When you are planning for your next web project, make sure you are dealing with a professional company that has qualifications and a successful track record. Without a custom web design to back up your company’s web project, you are setting yourself up to potentially have serious online losses. Time and time again there are businesses that have had a web design produced by a freelancer or a basement business, which after completing the job they disappear without sticking round to support the customer and project work. Don't cut corners because of cost. Always do your research and shop around to find the best company or professional to deal with.